hi friends! it’s been a while. it’s a new year and if i’m being honest, i don’t feel as refreshed as i normally do going into a new year… which leads me here. i have been missing writing and putting together a digital experience and resource, which is what i hope i can revive this bad boy to be. i’ve been busy running my family, punch, my career, and all of the extra things i do, but the writing and learning part of me is calling.
what does that mean for kelsey punch? it means that i’ll be back more regularly (not every day … i’m not sure how i ever managed that), but in a more conversational way when i feel called to share something. from style to trends, parenting and how “work/life balance” is bull, i want to get it out. writing is catharsis, and i appreciate the beauty of a blog post. let’s get more meaningful, though, you know? because style is great, and health and wellness will always have a place in my life, but i’m more concerned about doing what lights me up. some days that’s checking out j.crew’s sale section, and some days that’s discussing why not enough kids are participating in sports and other activities. i’ve also discovered i really enjoy learning about, understanding, and talking about a brand. not just in a “what do they sell?” kind of way, but a “who are they?” kind of way. because brands have personalities, so let’s learn about them and figure out who our brand friends are! anyways, thanks for hanging around. expect more candid, off-the cuff writing from me this year, and feel free to connect!
oh, and if you want to see what i’ve been up to, you can check out punch or follow me over on the ‘grams.
Awesome awesome! I learn so much from you and can’t wait to see even more creativity blossom.